10 Proven Tips to Explode Your Profits in 2012….

Are YOU ready to make your 2012 the year that will catapult your life and the lives of those you love into a rewarding experience that will make a difference for others?   As you know, to do this, we must create and maintain businesses that relentlessly churn profit on their own.  Does this describe…

Read More

Where Is Your Revenue Coming From?

I hope this finds you well and consistently implementing! Today I’m discussing something that I find to be one of the most important systems in ANY business, including insurance agency businesses-Client Segmentation. In the 1800’s a gentleman by the name of Pareto came up with a principle called the 80/20 rule.  What it means is…

Read More

Are YOU Asking?

Conformity- is that YOU? Are you falling prey to conforming and operating like every other agency out there? If that’s the case, then I am sorry to hear that you are experiencing tougher times right now. BUT, if you are one of the leaders who conforms to profitable and efficient operations-CONGRATULATIONS! In speaking to groups of…

Read More

The Conversation Going On About YOUR Agency

If someone asked YOUR client about YOUR agency in a grocery store, how would that conversation go? Would there be much of a conversation? Is there any type of ongoing dialogue with YOUR client except when you want/need more money from them? What is your very best method of consistent communication with your clients, friend,…

Read More

Top Notch Team Leaders Do This

I hope this finds your week turning out to be an absolute, over the top, off-the-charts win! If not so far, you still have time to turn the tide. Questions continue to surface on how we organize our team, keep our team together, keep them motivated, keep them moving forward, compensate them at a level…

Read More

Top 10 Reasons to Stay in Touch – Are You?

Recently spent almost 3 hours with two of the brighter minds in the insurance industry and I am blown away how far behind some agencies are in today’s marketplace. Don’t risk being one of the casualties. This business is NOT rocket science. Little known secret – a close friend of mine is a rocket scientist.…

Read More

There’s NO time like the present… Time Management

Time… It can be hurtful.  But, in all seriousness, time is something that certainly can be controlled, and it is something that you MUST control. One of the things we’ve identified in our studies is, everybody’s got the same 24 hours.  It’s not like somebody has an advantage over somebody else.  We’ve all got the…

Read More

Affinity Marketing – It’s a Natural Fit for You

Niches to riches…..if this sounds good to you, then read on! Affinity marketing is kind of a sub-segment of a niche marketing program, but it can make your niche marketing campaign and your entire agency machine more powerful than ever. Read my own story below, it’s an example of how your “affinity” can positively affect…

Read More

You have 21 days to WOW your clients!

People that buy insurance buy insurance somewhere.  People hope they’re never going to use it.  People spend a lot of money for insurance.  It’s a paper contract that they hope they’re never going to have to use.  But when you change the paradigm and you turn around and recognize them for something they don’t really…

Read More

This is a No Brainer…

Talk to lots of agency principles, producers and other agency team members. When we discuss referrals, most say “we get lots or most of our business from referrals”.  I then ask about the structure of their referral program. Normally, a period of silence follows. Watch this 3 minute video with a pen and paper in…

Read More