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The only thing that matters is helping you build a business that supports the life of your dreams.  About 6 or 7 years ago, our agency was gaining momentum and growing quickly. We had acquired an agency, brought in people from the acquired agency, and brought the entire team together through the definition of each specific, documented task. We were firing on all cylinders. I finally had a business that truly “supported the life I wanted to live”. I was free!

Shortly after that, I noticed the team needed direction. Another roadblock in our evolution. That’s when our Intranet was born. Building an Intranet for your agency business can bring a whole new atmosphere to your business and your team.  Here’s just a few of the benefits this can bring:

  1. 1. Reduces Cost – with an Intranet in place, you can publish most of the company documents, memos and such directly through a webpage, go paperless.  This saves you on printing and distributions costs.  What about training costs?  If you could upload training videos directly to the Intranet, for your teams’ use (when they need it), do you think this might free up your time?  That brings me to the next item…
  2.  

  3. 2. Saves Time – How much is your time worth? Have you recently calculated what an hour of your time is worth? With all of your agencies documents in one place, it is easier and quicker to add new or update existing information and make it instantly available.  When your top producer needs a form, they know right where to look – no more searching endlessly through computer folders, numerous workstations and simply wasting your valuable time.
  4.  

  5. 3. Teamwork – An Intranet offers an environment where your team members can share knowledge and support, edit and manage documents/projects as a group and promote virtual team working.  Keep everyone on the same page with announcement section, interoffice memos, team calendar, FAQs, employee handbook, team motivational programs and the list goes on.
  6.  

  7. 4. Increase Productivity and Effectiveness – By reducing cost, saving time at every corner and setting a stage for your team to enhance their communication and collaboration, you have become more productive and effective as individuals and an agency alike.

 

An Intranet has made a tremendous impact in my agency and many others. I encourage you to do a little research and see if an Intranet is the right solution for your agency business.  For an example of an intranet, check out Intranet Concepts.

To your success,

 

Mike Stromsoe, Creator of the
Unstoppable Profit Producer Program™
Phone 800.994.9984
Email – [email protected]
www.unstoppableprofitproducer.com

 

PS  BTW, building an Intranet was not easy and took months of blood and sweat during afterhours work.   If you would like to virtually eliminate your pain and take advantage of my pain, see my limited time offer below.

PPS  If you are ready to take the leap and start living life on your own terms, Call 800-770-9984 or email [email protected]  to schedule you F*ree 29 minute, In-Depth Agency Analysis today.  There is absolutely ZERO Cost and No-Obligations – you have NO RISK!

Does Your Team Stand Out When ALL of the Chips Are On The Line?

Our claims service report series is one of our most requested by agents…..so what the heck is a claims service report?

Claims service reports are a custom document that we sent out to our customers a certain number of days after a claim occurs, because in our agency, we monitor all claims activity.  We don’t wait for the document or the notification to come in; we go out and get it.  We proactively hunt for it on carrier websites, we look at things that come in, and once we see that we proactively contact our clients, and make sure the claims process gets started.  In addition to that, we talk to them about the claims process, and make sure the companies are standing up to their end of the bargain and are taking care of our customers in the manner that they should be taken care of.  We really feel good about that.  At the end of the process, we send them out a claims service report, and we ask for feedback on how the claim went.  Our claims service report have a lot of different questions on them, which kind of lead up to the final question, which is, “Tell us about your claims experience,” and those claims service reports just time after time bring great feedback, and a lot of the responses are GREAT testimonials.  “Thank you, your agency just took great care of us.  We appreciate you being there for us always,” so forth and so on.  So keep in mind that that also is a positive emotional situation.  In other words, it’s not anything negative, it’s positive, and they’re feeling good about the situation.  We also forward all claims service reports to the carriers, good and bad. Carrier claims reps need to hear the good reports too. Our carriers LOVE this. We also market to the CLAIMANTS. You got it. If we are provided a name and contact information, we start a separate campaign to the CLAIMANTS.

Here’s a situation that happened just last night:  I was in the office and it was late, a client walked in, I said, “Hey, how can I help you?”  And he said, “Something great happened, and I just had to come by and tell you guys, and in addition to that I want to find my agent, because I feel like I want to give him a hug.  I’m that jazzed about the claims experience I just had” and I said, “Tell me more,” and he told me about the situation.  What had happened was, the agent in our office had gone the extra mile.  He had gone way out of his way to help him out, to make sure that a situation was resolved.  It was a situation we didn’t make any money on, but he went the extra mile anyway, and got the situation resolved for our customer, and our customer was, so happy they couldn’t stand it, so they drove down here to tell him.  And that particular agent was on the phone, so it was a great opportunity, that positive emotional situation was at its very highest at that point.  So, fortunately, we were in an area of the office which is right near our marketing room, and our marketing gal, who’s always on it, she just kind of handed me the camera, and I didn’t even have to think about it.  So I said, “Mr. Client, would you mind if we helped other people with just a few words about what just happened to you?”  And he said, “Yeah, no problem, what do you need me to do.”  I said, “I’d just like to record how you were taken care of by our agent, so I can share this with other people who might ask about our services.”  He said, “I’d be happy to.”  And right there on the spot, full of emotion, he recorded the testimonial.  So, that’s a perfect example of a positive emotional situation, which is the time that you always want to ask for a testimonial, because that’s when you’re going to get your very best testimonials.

Be the “Go To” agency because you take care of your customers! “No one cares how much you know until they know you care.”

To your massive success,

 

Mike Stromsoe, Creator of the
Unstoppable Profit Producer Program™
A Coaching Program for Insurance Agents
Website – www.unstoppableprofitproducer.com – Get your 3 Complimentary Gifts Today!

PS The Claim Service Report is just one of the 251 tools given to our coaching clients…  Call and schedule your 29 minute In-Depth, Agency Analysis Call Today, there is absolutely ZERO COST and No-Obligation, it is simply just one more gift to help you.  Call 800-770-9984 or email us at [email protected].

A Picture of…

It’s been said “a picture tells a thousand words”… “a picture of efficiency”,
but a video!

Good news for you. I just shot a video showing the REAL WORLD TOOLS
at my own desk that make each person on our total protection team a
“picture of efficiency” which results in a money making machine,

 

 

Now please go implement!

PS Success Leaves Traces….find out yourself for free, Right HERE.

How Important is WHAT Comes Out of Your Mouth?

Many agency principles think they can just “wing it” or they “know what they want to say.” True that, but what about every person in your office? On the telephone, you have 7 seconds to grab and hold your prospect’s attention and frequently you don’t get a second chance.

I’ve been in business for 31 years, and before that, starting working for my dad when I was 12. Using a script on every call is imperative… Why?  Because I know what happens when I don’t…

Using a script will help build confidence because it will be known what needs to be said, what questions to ask and it will be known where the conversation should go.  It keeps the person handling the call focused, eliminating the opportunity to get side-tracked or off the subject matter and wasting of precious profit time.

The key to a successful good telephone sales and prospecting call scripts, is a well thought out presentations that says what you want to say, precisely and succinctly, yet that still gives you room to maneuver. Your goal with a call script is for your prospect to hear you and for your prospect to get “hooked.”

Write your script the way you talk – and get to the point! People actually speak more in phrases or fragments, with pauses, sometimes improper grammar and the occasional ah or um…

So what makes a good prospecting sales script? Here are a few questions to ask yourself when beginning the script writing process:

  1. 1.  What is the purpose of this call?
  2. 2.  Who is this person I will be speaking with?
  3. 3.  What are the questions I need to ask?
  4. 4.  What is the potential solution for the prospect or
    customer’s problem?
  5. 5.  What is the next step?

And now it’s time for the close…  ASK for what you want! All your hard work is worth nothing if you do not ask for what you want.  If you have the best product, why are you afraid to ask people to buy it?

Happy implementing,

Mike Stromsoe, Creator of the
Unstoppable Profit Producer Program™
A Coaching Program for Insurance Agents
Website – www.unstoppableprofitproducer.com – Get your 3 Complimentary Gifts Today!

PS And role play with others…. Your team members internally, family members, whoever is willing! Practice is NEVER over for the successful pros!

PPS Don’t wait another minute…  Call and schedule your 29 minute In-Depth, Agency Analysis Call Today, there is absolutely ZERO COST and No-Obligation, it is simply just one more gift to help you.  Call 800-770-9984 or email us at [email protected].

Here are a few words from another agent, just like you, about Mike Stromsoe and the Unstoppable Profit Producer Program™:

“With pleasure I recommend Mike Stromsoe. Mike is continuously pushing forward with new ideas on how to create value to his clients, employees, and business partners. His creativity and implementation is what sets him apart from the pack in his quest to be best business owner/entrepreneur he can be. There are few others who are as accountable as Mike Stromsoe. Plus Mike can lay the hammer down during his cycling training rides. Ride ON!”

Sean McCreary

Owner, M3 Insurance

Never STOP Marketing

You have taken the time to sit down with your team, gather ideas and now you have created your AWESOME NEW Referral Rewards Program for 2012…

Now how do you get the word out?

Let’s take a minute to think about this.  If you want to reach 500 people (for example), which of the following media would you use?

  1. 1. Phone
  2. 2. Fax
  3. 3. SMAIL
  4. 4. Email
  5. 5. Text
  6. 6. Social Media
  7. 7. Video

The correct answer is ALL OF THE ABOVE!!!  People are different.  I personally like to correspond via Email, my wife likes to conduct business over the phone, my son likes Facebook… you get the idea.

Here are just a few ideas that you may use to promote your referral program:

    • 1. SMAIL new flier and handwritten letter to your existing client base,
      centers of influence and your past referrers.

 

 

 

    • 4. Create Email signature and use on EVERY Email!
      PS  Did You Know… about our AWESOME New Referral Rewards Program, where YOU get a $15 Gas Card, PLUS a $10 donation in Your Name to Your Favorite Charity just by telling your friends and family about Stromsoe Insurance!  There are many other great prize giveaways and there is NO Limit to the number of gas cards you may earn.

      Check Out ALL of the program details HERE…

      Follow us on the web for MORE Great Prize Giveaways…

    • 5. SMAIL referrer appreciation postcard every month, featuring monthly winner, charities benefited, upcoming prizes.
    • 6. Promote using VIDEO and use it EVERY where.
      The Insurance Doc™ unveils the New 2012 Referral Rewards Program

 

    • 7. ALWAYS include in your monthly newsletter.

 

  • 8. Create a Closing Phone Script (i.e.  Thanks for your time today, we appreciate your business.  Do you know about our new referral program, where you can WIN great prizes like_______?)

These are just a few ideas to get you started.  Keep in mind, it’s NOT about you. Most people move to the beat of their own radio station “WIIFM” (What’s In It For Me).

Be CREATIVE, think “outside of the box”!

If you would like to know more about what the Unstoppable Profit Producer Program™ can do for you and your agency business, CALL 800-770-9984 or Email us at [email protected].

What Do Jim Irsay and Mark Davis Have In Common?

The ANSWER is here..

Having a world class team is the NUMBER ONE priority in any business.

If you would want more info about the Unstoppable Profit Producer Program™ or my Step by Step Hiring System, Take Action Now.  Call 800-770-9984 or Email [email protected] today and start living life on your own terms.

And remember, Implement, Execute and Take ACTION!

PS  “We don’t build businesses, we build people and people build businesses.”    ~ Zig Ziglar

Where Is Your Revenue Coming From?

I hope this finds you well and consistently implementing!

Today I’m discussing something that I find to be one of the most important systems in ANY business, including insurance agency businesses-Client Segmentation.

In the 1800’s a gentleman by the name of Pareto came up with a principle called the 80/20 rule.  What it means is that in many cases 80 percent of your revenue is generated by the top 20 percent of your existing clients.  I have been in business for a long time, and I have done the math time and time again and have found that this principle is pretty accurate.

  • – So, does your team know who your top clients are?
  • – Are you on the phone with them often?
  • – Do you they get preferential treatment when they call in?
  •  

…or is your team spending all of their time on the bottom 20 percent of your clients that are always complaining about something and constantly have problems paying their bills on time?

If so, then it is time to put our Client Segmentation system in place. I warn you – this is NOT an easy task.  It takes a lot of time and effort, preferably done by someone that is highly detail oriented and talented enough to understand the mindset and to go through your entire book of business.

In our ‘Living Agency Laboratory’ we like to think of all of our clients as an ‘A’ client.  This is why our segmentation is by ‘A’ clients, ‘AA’ clients and our top 20 percent, the ‘AAA’ clients.  In our agency, we try to pay extra attention to our AAA clients because let’s face it, we’re not spending enough time with them anyway.  We are too busy catering to the bottom 20 percent which we systematically do our very best to try to fire – meaning release them, send them on their way.

I can’t tell you enough, Client Segmentation is an absolute MUST DO in any business.

  • – Understanding where your clients are coming from, who your most important clients are.
  • – Who are the influential people that are your clients?
  • – Who are the people that if you touched that client would instantly open five more doors?
  •  

The opportunities are endless.  Are you ready to take charge of your agency today? Call 800-700-9984 or email me at [email protected].  I’m here and ready to help you Explode Your Profits in 2012!!!

What Day Is Yours and Yours Alone?

Everybody’s has one day during the year that’s theirs and theirs alone.  It seems, from a magical standpoint, that nobody can lay a hand on their day. It’s their birthday.

That’s why it’s really important to recognize people on their special day that’s theirs and theirs alone.  It just further cements the emotional relationship that you have with them.  Relationships are really, really important. Money follows trust.

Who do you want them to trust with their insurance relationship? You got it, your agency.

We send out approximately 200 to 250 birthday cards a month.  We use a specific online system for sending birthday cards.  If you’d like to know more about that just ask me about it.  I’ll be happy to share it with you.  It’s personalized.  We can change it up.  We can put photos on it if we want to.  It’s AWESOME!

This is just one more tool you may implement IMMEDIATELY to help transform your agency into a profit producing machine

“The manner of giving is worth more than the gift.”  -Pierre Cornielle

PS A recent conversation with an agent I work with revealed that his agency started calling people on their birthday at the end of each day, each agency team member making 3-6 phone calls, less than one minute to say “Happy Birthday”. Not only was this a HUGE “WOW” for the client, prospect or COI, the agency team member walks out the door feeling great because they just made 3-6 people feel awesome. How much is that “worth” in lifetime value to the client, prospect or COI AND the agency team member AND their family they arrive home in a great mood with a great attitude about what just occurred. We become what we think about.

There’s NO time like the present… Time Management

Time… It can be hurtful.  But, in all seriousness, time is something that certainly can be controlled, and it is something that you MUST control.

One of the things we’ve identified in our studies is, everybody’s got the same 24 hours.  It’s not like somebody has an advantage over somebody else.  We’ve all got the same 24 hours, and the last time I checked, we all need sleep, and we all need to have downtime, and frankly time is another four letter word.

HOW are you controlling your time right now? 

You need to identify this, it’s tedious and meticulous, and it’s a pretty uncomfortable process.  It involves sitting down daily for a couple of days and writing down everything that you do.

It’s good to identify the things that you do well, and to spend the majority of your time doing the things that you do well, because that’s where you’re going to get your biggest bang for your buck.

It’s not easy, but once you get it under control… imagine when you walk down the hall and you have a little extra air under your step.  This can happen to YOU!

Your business life will be better, which will in turn make your personal life better, which will in turn allow you to be just better at everything you do.  You can give back to your community more, and it’s just a much more pleasant experience.

“Procrastination is the thief of time.”  –Joseph Heller

What are you waiting for?

To get all of the details about HOW You Can Take Total CONTROL of Your Time TODAY, call 800-770-9984.

Does Your Team Stand Out When ALL of the Chips Are On The Line?

Our claims service report series is one of our most requested by agents…..so what the heck is a claims service report?

Claims service reports are a custom document that we sent out to our customers a certain number of days after a claim occurs, because in our agency, we monitor all claims activity.  We don’t wait for the document or the notification to come in; we go out and get it.  We proactively hunt for it on carrier websites, we look at things that come in, and once we see that we proactively contact our clients, and make sure the claims process gets started.  In addition to that, we talk to them about the claims process, and make sure the companies are standing up to their end of the bargain and are taking care of our customers in the manner that they should be taken care of.  We really feel good about that.  At the end of the process, we send them out a claims service report, and we ask for feedback on how the claim went.  Our claims service report have a lot of different questions on them, which kind of lead up to the final question, which is, “Tell us about your claims experience,” and those claims service reports just time after time bring great feedback, and a lot of the responses are GREAT testimonials.  “Thank you, your agency just took great care of us.  We appreciate you being there for us always,” so forth and so on.  So keep in mind that that also is a positive emotional situation.  In other words, it’s not anything negative, it’s positive, and they’re feeling good about the situation.  We also forward all claims service reports to the carriers, good and bad. Carrier claims reps need to hear the good reports too. Our carriers LOVE this. We also market to the CLAIMANTS. You got it. If we are provided a name and contact information, we start a separate campaign to the CLAIMANTS. Here’s a situation that happened just last night:

I was in the office and it was late, a client walked in, I said, “Hey, how can I help you?”  And he goes, “Something great happened, and I just had to come by and tell you guys, and in addition to that I want to find my agent, because I feel like I want to give him a hug.  I’m that jazzed about the claims experience I just had” and I said, “Tell me more,” and he told me about the situation.  What had happened was, the agent in our office had gone the extra mile.  He had gone way out of his way to help him out, to make sure that a situation was resolved.  It was a situation we didn’t make any money on, but he went the extra mile anyway, and got the situation resolved for our customer, and our customer was, so happy they couldn’t stand it, so they drove down here to tell him.  And that particular agent was on the phone, so it was a great opportunity, that positive emotional situation was at its very highest at that point.  So, fortunately, we were in an area of the office which is right near our marketing room, and our marketing gal, who’s always on it, she just kind of handed me the camera, and I didn’t even have to think about it.  So I said, “Mr. Client, would you mind if we helped other people with just a few words about what just happened to you?”  And he said, “Yeah, no problem, what do you need me to do.”  I said, “I’d just like to record how you were taken care of by our agent, so I can share this with other people who might ask about our services.”  He said, “I’d be happy to.”  And right there on the spot, full of emotion, he recorded the testimonial.  So, that’s a perfect example of a positive emotional situation, which is the time that you always want to ask for a testimonial, because that’s when you’re going to get your very best testimonials.

“No one cares how much you know until they know you care.”  Be UNSTOPPABLE!

If you would like to know more about the Claims Service Report Card or the hundreds of other documents we have available through the Unstoppable Profit Producer Program™, contact Andrea at 800-770-9984 or email [email protected] today!

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