Singles, Not Home Runs

With baseball season in full swing, this is the perfect time for us to discuss “singles, not home runs. I love, absolutely adore, helping people FULLY understand this concept.  After all, isn’t the final score really all that matters? Let’s tap our cleats with the end with the fat part of  the bat, step out…

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Niches to Riches…

Niche marketing can be a lot of different things… It could be that you are a restaurant insurance agency, a work comp insurance agency, etc… What you’re nicheing in doesn’t really matter, but the fact that you are doing mostly the same thing, or have large segments of business in a particular niche, not only…

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Finally, He Was Listening…

I was having a conversation recently with one of our kids who works at a school, we were discussing their marketing program. Note that the school is a private school, so they’re responsible for bringing in new students into the school. He was talking about one of the recent marketing programs that they tried that…

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Is Your Retention Rate Where You Want It?

Coaching clients, other agents and, frankly, business owner clients ask why we invest so much time in “keeping in touch” with our prospects and clients? Here’s a short video with ALL of the answers: >>>>>  http://bit.ly/cZEqsL Happy Implementing, Mike Stromsoe, Creator of the Unstoppable Profit Producer Coaching Program for Insurance Agents www.unstoppableprofitproducer.com PS Here’s another…

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The Conversation Already Going On In Their Minds

A previous blog discussed the three M’s of marketing- Marketplace, Message and Media. Today’s insight brings to you a message that will help you put yourself in a position where you can penetrate your marketplace because you will be messaging to the conversation that is already going on in their mind. Successful marketing penetration demands…

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