Tips on How to Cross-Sell More Insurance to Clients

Cross-selling insurance is no easy task because people usually want to buy the least amount of insurance as possible for the cheapest price.  There may be times when cross-sales fall right into your lap without you having to lift a finger. Ah, if only it were that easy all the time. Most of the time,…

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Make Your Insurance Quotes Stand Out

People are interesting creatures that make decisions based on a number of external and internal factors. Is there a way to influence these factors in your favor? In an ideal world, customers would get an insurance quote from you and only you. But as you know by now, “ideal” is one of the last words you…

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Emotional Intelligence & Insurance: The Causal Connection

There is a high demand for emotional intelligence in insurance, do you have it? The insurance broker has been pushed too far. Why is the insurance agent angry? The prospect came highly referred by a long time client and was ready to buy. Then, just a few days later, the prospect reports they will be going…

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Insurance Sales Tips for New Insurance Agents

Selling insurance may be among the hardest things to sell, but it’s something you can become good at with time and practice. Selling insurance is different from selling just about everything else. Insurance will be one of the most expensive things that people purchase, but it’s not tangible, which makes it hard to sell. People…

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The Three M’s of Marketing

I was having a conversation recently with one of our kids who works at a school, and we were discussing their marketing program. Note that the school is a private school, so they’re responsible for bringing in new students into the school. He was talking about one of the recent marketing programs that they tried…

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