Posts Tagged ‘direct mail’
Is Your Direct Mail Campaign Being Opened?
You can do a few things to make sure that your direct mail campaign is actually being opened and read, rather than go straight into the recycling canister. A few lines of code can tell you if your email campaign was opened and if anyone interacted with it. In some twisted irony, we now tend…
Read MoreTravis Spills The Beans… You Choose What To Eat [Replay]
In today’s direct response marketplace, if you want to stand out from your competitors in the mail pile, you MUST stand out above all others to get your package opened so your message can be read and acted upon..… When people receive a piece of mail that obviously contains something unusual in it, they just…
Read MoreReshaping Direct Mail for 2014
It’s a new year, and for you it’s time to think how to take your direct mail marketing business to a whole new level, but that’s easier said than done. The best thing that you can do to take your business to that next level is by keeping abreast of some of the trends that…
Read MoreA Couple of GREAT Ideas
If you’re like a lot of insurance agency principles, managers, producers or agency team members, you’re probably feeling a bit overwhelmed by everything facing you in today’s marketplace. You want to excel and lead your agency team into the future, but sometimes you can’t seem to find the right formula to best position your team…
Read MoreThe Conversation Going On About YOUR Agency
If someone asked YOUR client about YOUR agency in a grocery store, how would that conversation go? Would there be much of a conversation? Is there any type of ongoing dialogue with YOUR client except when you want/need more money from them? What is your very best method of consistent communication with your clients, friend,…
Read MoreWhat Day Is Yours and Yours Alone?
Everybody’s has one day during the year that’s theirs and theirs alone. It seems, from a magical standpoint, that nobody can lay a hand on their day. It’s their birthday. That’s why it’s really important to recognize people on their special day that’s theirs and theirs alone. It just further cements the emotional relationship that…
Read MoreTop 10 Reasons to Stay in Touch – Are You?
Recently spent almost 3 hours with two of the brighter minds in the insurance industry and I am blown away how far behind some agencies are in today’s marketplace. Don’t risk being one of the casualties. This business is NOT rocket science. Little known secret – a close friend of mine is a rocket scientist.…
Read MoreKeep In Touch With Your Customers and Prospects OR Others Will!
Here are the Top 10 Reasons to stay in touch: 1. Most businesses lose 10-17% of their business every year. 2. 62% of your clients aren’t taking advantage of all of your products or services. 3. 91% of our customers say they would give us a referral, but 80% haven’t been encouraged to do so!…
Read MoreInsider Secret Marketing Tip on Exclusive NEW Direct Mail Piece
We mailed this piece about 2 weeks ago, the leads continue to pour in. Current estimated ROI about 11 to 1. Why? Visit www.unstoppableprofitproducer.com to find out more. Here’s a few hints: 1. Our own “acre of diamonds” only 2. AAA and AA – AOD’s 3. Lumpy 4. No Return address Just ASK and I…
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