Characteristics of an insurance agent that makes consumers want to stay.
The benefits of a personable insurance agent are beginning to be recognized by the mass media. Many consumers are waking up to the value of insurance and what it can do to protect them. As a result, they want to work with a company or an agent who is professional, knowledgeable, and actually helpful. Once they have found the agent to suit their needs, there will be very little that will make them want to start the process from scratch and find someone else. Read on for the popular traits that insurance consumers want out of an agent.
Time
Everyone has the same number of hours in the day. How do you spend yours? If you invest your time in strengthening your client relationships and seeking out new leads, you’re on the right path. If you’re valuable to consumers, you are valuable to your insurance agency, too, meaning you are much harder to replace or lay-off.
Expertise
Clients love having to make one single phone call to get the guidance they need, rather than waiting for the agent to check facts or consider proposals. Even though checking is better than giving out bad information, aim to stay on top of industry knowledge and understand your client’s needs.
Good Advice
Successful agents are able to help clients save time and money by proposing reliable and tailored insurance policies. However, better agents are able to advise clients on technology, ways to save, and more so that relationships are strengthened.
Focus
Successful insurance professionals are clear about what they want from their career. They are willing to put in the time and effort it takes to succeed, and they choose to do work that will bring value to consumers. Honing in on personal skills and more can help fine-tune an agent’s strategy.
It’s time for insurance agents to become professionals that clients won’t want to leave. Talk to the professional consultant about how to get your agency to where you want it to be. Contact Mike Stromsoe’s Unstoppable Profit Producer Program. We can offer guidance, helping you perfect your professional posture. We also offer a premier wealth creation program that helps you to work less, earn more, and enjoy life.