Top tips to help your insurance agency succeed online.
Insurance agents are tasked with a unique challenge: they must develop a local brand identity while enhancing the identity and customer experience. While the tech business grows, plenty of businesses are taking their company online to build and maintain solid relationships. Check out these easy marketing tips to help your agency.
Start with the Basics
Every business should begin by making a killer website, along with cohesive social media accounts. Begin with Facebook and Twitter to reach local and nation-wide followers, as well as implementing a blog on your website to gain authority in your industry.
Dedicate to posting a blog a week or posting on social media every other day. There’s a fine line between being engaging with your following and posting too much that it becomes unnecessary and ignored. Social media is about nurturing relationships and is best when it’s used conversationally.
Seek Out Useful Tools
Look for tools that can make managing your social media presence easy and effective. Basic tools should include the ability to schedule content in advance, and post to social media platforms from one place. When you’re able to see analytics of how your social media posting is affecting your audience, you’re able to better analyze your methods of communication.
To learn more about how to be successful in your business, contact Mike Stromsoe’s Unstoppable Profit Producer Program. We can offer guidance, helping you perfect your professional posture. We also offer a premier wealth creation program that helps you to work less, earn more, and enjoy life.