In today’s competitive marketplace, it is important to set yourself apart in the eyes of your clients (or potential clients). And what better way to position yourself before clients than to send out cards during the holidays?
Think about it–everyone loves the holiday season, as we send forth goodwill and make the effort to be kind to everyone around. A great way to reach out to clients, though, is to send Thanksgiving cards instead of the traditional Christmas or Hanukkah cards. Why? The Hallmark Corporation estimates that approximately 1.5 billion Christmas cards are sent in the United States annually. It is possible, then, with that many cards circulating, for your gesture to get lost in the sea of cards.
Thanksgiving is still a very joyous holiday and a great way to expand your reach for potential customers, who may just be thinking of switching carriers or adding additional coverage for themselves, their families or their businesses.
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