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How to Know It’s Time to Automate Your Marketing Needs

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Understand when it’s time to invest in digital marketing technology.

As an insurance agent, you know how hectic a typical working can be. Not only do you need to work with clients, find new clients, stay up to date with industry trends, and more, you also need to market the insurance agency well. You may think that you don’t have enough hours in the day to learn how to market the agency to its full potential. If this is the case, it may be time to automate your marketing needs.

What is marketing automation?

Marketing automation is a software platform that executes marketing efforts in social media, email marketing, contact management and more – all automatically. This helps you to create targeted campaigns, provides actionable analytics, and quickly turns leads into clients.

How do I know if I should automate my marketing needs?

Many insurance agencies will limp along with half-hearted marketing campaigns. However, these can prove to be inefficient, ineffective, and time-consuming. Here are a few classic signs that it’s time to automate your marketing needs:

  • You waste valuable time on repetitive and often inefficient marketing tasks
  • You’re too short-staffed to scale your marketing efforts up
  • Your marketing efforts seem almost non-existent compared to your competitors
  • You need a tool to keep up with all your marketing tools
  • You send the same marketing content to all of your contacts as often as you can 

If any (or all!) of the signs above are the case for you, be sure to consider automating your marketing efforts to help your agency reach more people easily.

Mike and our Unstoppable Profit Producer program teamwork with hundreds of Independent Insurance Agency owners all over the United States.  The focus of the program is that you will learn to grow your business,  create financial wealth and security for your family and have more freedom to enjoy life on your terms!

If you would like to learn more about the benefits of the Unstoppable Profit Producer Program and how it can help you, please schedule your Agency Profit Consultation today!